The day has come where Josh Laurito, OG founder of the FMG data blog, lover of eggs and logs, is leaving us. To say goodbye, former and present Gawker/GMG/FMG employees have come together to share their memories of Josh, get a few last jabs in, and send him off in true Kinja fashion.
The awesome data & analytics team and I had fun recapping good times in 2017.
We love A/B testing here at Fusion Media Group. We’ve come a long way since 2015, when we first started testing: in the past three years we’ve grown the testing culture from none at all to A/B tests being a key and necessary part of the product development process. Experiments allow us to measure and be confident in…
Here at Fusion Media Group, we have fully embraced Doubleclick For Publisher’s custom key-values - we use them in part as they are intended: for improved targeting and forecasting around things DFP doesn’t track natively (ex: article topics, how many pages a user has seen so far in their visit.) But we’ve also been…
On January 3, 2012, Gawker’s incoming editor-in-chief, A.J. Daulerio, wrote a post about the different Gawkers he had been asked to create. His mandate was to create a site with the digestible content of HuffPo (this made sense in 2012), attracting audiences with the influence of the Times and the community of…
We just started using anaconda, rather than pip/virtualenv, to manage dependencies in the codebase for our data warehouse. The combination of pip and virtualenvs with requirements.txt files has served us well, but we switched because conda is more standard for analytics work, and because it’s by far the easiest way to…
At the end of 2015, which feels like many, many years ago, I wrote a post on the top comments of the year which started like this:
Around the end of the year, the data team gets a lot of requests from the editorial teams to pull which posts had the highest traffic that year. Usually, they’re looking to figure out which of the posts they wrote that year did the best - but there are always posts that were published in previous years that gain…
This is a lot late, but since I went to the Online News Association conference in Denver last month, one of the presentations has been on my mind.
Last week, Google AMP celebrated its first birthday. Gizmodo was included in Google’s list of AMP users, along with The Washington Post, Wired, Slate, plista and Relay Media.
Two weeks ago was the Online News Association’s 2016 Conference, at the Hyatt Regency Denver. I went to listen, learn, and see if there are any tips I can bring back to GMG.
Here are the text and slides from my talk today at Strata Hadoop World NYC.
Do you ever find yourself using the same formula, day in and day out, and think, “Wow, I wish Excel just had a function for this.” Turns out, you can create your own functions in Excel to do whatever you want (for the most part)!
This week, we got A/B testing working on our AMP pages. While we really like AMP, we had more trouble than I expected due to some rough edges and components of the AMP documentation that I think are slightly misleading, so I figured I would write down my experiences here.
A few weeks ago, one of my editors pointed out that Gawker’s traffic graphs on Quantcast looked less ‘spike-y’ and asked me if I had noticed. I pulled up a graph of our traffic over the last 2+ years and immediately saw what she was referring to.