The awesome data & analytics team and I had fun recapping good times in 2017.
We added two sites and four sub-blogs to the FMG family last year, migrated six sites onto Kinja, expanded Fusion TV’s linear reach to new markets, and launched El Chapo, Story House’s first co-production with Netflix. Within the digital portfolio, we had six billion pageviews, two-and-a-half billion video views, eleven million comments and > 3 minutes of engaged time per user on a monthly basis (89% above our competition) across eighty-eight thousand published posts. Gizmodo, The A.V. Club, Jalopnik, The Root, and Gizmodo Español hit an all-time audience high in 2017. (Source: Kinja, Google Analytics, Chartbeat, social APIs)
... and now, some 2017 coverage battles and recaps across Fusion Media Group:
- Shit (used in 441 headlines)
- Nine one-word stories, including: This Is Real
- Ugly Girl Killed, originally published by The Onion in January 1997, found a new audience twenty years later
- El Chapo was the second-most binge-watched Spanish-language show in Mexico and LatAm on Netflix
- Containers, an eight-episode limited series, averaged 73K downloads per episode, more than any other podcast on the network. Kotaku Splitscreen had the most total downloads, over 1.7M
- Most popular: Why Your Team Sucks 2017: Minnesota Vikings
- Most popular: How to Build a Raspberry Pi Retro Game Console
- Most popular: Have You Tried The New Way Of Fucking?
- Two people in Vatican City, one of whom may or may not be the Pope, who’s to say, clicked on The Onion’s Officials Investigating Hugh Hefner’s Death Suspect Foreplay